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Developing a Professional Sales Force: A Guide for Sales Trainers and Sales Managers indir

Isbn 10: 0899301762

Isbn 13: 978-0899301761

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itibaren David A. Stumm

yayınevi Quorum Books

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Developing a Professional Sales Force: A Guide for Sales Trainers and Sales Managers

Drawing on 25 years of experience as a salesman, sales manager, and training consultant, David Stumm provides a thoughtful analysis of the sales training process--where it succeeds, why it fails, and what is lacking in current practice--and presents field-tested techniques for creating an effective training program. The book is built around three concepts: reading what is happening in any sales situation; recognizing situational need areas as a common theme in all sale techniques development; and building sales strategies that blend selling techniques into an integrated effort. Each chapter explains the theory behind a different sales skill and translates it into specific sales applications.

yazar:David A. Stumm

Isbn 10:0899301762

Isbn 13:978-0899301761

yayınevi:Quorum Books

Boyutlar ve boyutlar:15.6 x 1.42 x 23.39 cm

Tarafından gönderildi
Developing a Professional Sales Force: A Guide for Sales Trainers and Sales Managers:12 Kasım 1986

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