Beyond I. B. M. (Business Library) indir kitap bedava
itibaren Lou Mobley
Beyond I. B. M. (Business Library)
The story of how IBM came to be the success it is today. Company secrets - e.g. organizational structure, how it hires, trains and fires, marketing techniques and selling strategies - are all covered in this book to show what others can or cannot learn from IBM. Lou Mobley was one of a 15 person task force that led IBM into the Computer Age - and was one of the first to promote electronic computers. He ran the operation that created all leadership development at IBM and coined the term "data processing". Kate McKeown is a marketing consultant.
yazar:Lou Mobley
Kate McKeown
Isbn 10:0140103309
Isbn 13:978-0140103304
yayınevi:Penguin Books Ltd
dil:İngilizce
Tarafından gönderildi
Beyond I. B. M. (Business Library):26 Ekim 1989
Beyond I. B. M. (Business Library):26 Ekim 1989
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